Finding the perfect pillow can be a challenge!
Your pillow should support your head & neck as though you are standing upright with the correct posture. Your sleeping position will dictate whether to go for a “firm” or “soft” option. If you sleep on your side, you may want a fairly firm pillow to give your head and neck extra support. If you sleep on your back, try a medium-firm pillow to cradle your head with more ‘give.’ And if you sleep on your stomach, choose a soft pillow to lessen the strain on your neck.
Ideally pillows should be replaced every 2 years, depending on use. Some pillows will wear faster than others.
Synthetic fibre pillows tend to flatten or lose their shape faster than a good quality down or foam pillow. This will also apply to a pillow with a high hard feather content as opposed to a higher down content. A higher down content pillow will retain its loft better as air gets trapped between the soft down clusters. Memory foam or latex foam pillows are very durable. Ideal for back or side sleepers, gentle contouring memory or latex foam will provide healthy spine alignment. These will also provide the best possible protection against bacteria & dust mites.
To ensure you get the maximum life out of your pillow, invest in a pillow protector.